Introduction
Welcome to [Ad Shop].
This page provides an overview of how advertising works on our platform, what to expect when booking placements, and how to ensure smooth and effective delivery.
For detailed policies and specifications, please refer to the relevant pages linked throughout this guide.
1. Getting Started
To advertise through [Ad Shop], you must:
-
Create an advertiser account
-
Ensure your wallet is funded
-
Browse available placements
-
Select an Ad Schedule
-
Complete your booking
All placements are delivered within predefined Ad Schedules.
For details on scheduling and deadlines, please refer to the Booking & Deadlines page.
2. Selecting Placements
Each placement page includes:
-
Format description
-
Technical specifications
-
Pricing
-
Available Ad Schedules
-
Operational lead times
Availability is limited and subject to booking deadlines.
3. Funding & Payment
Placements are paid using your advertiser wallet.
You may hold multiple wallets (e.g. trade budget, brand budget). When booking, you select which wallet will fund the placement.
Wallet funding is arranged directly with [Ad Shop].
For full details, please see Account Funding & Billing.
4. Creative Submission
After booking, you must submit creative materials that comply with:
-
Technical specifications
-
Brand standards
-
Legal requirements
Deadlines depend on the placement type and are calculated relative to the start of the selected Ad Schedule.
For detailed requirements, please see:
All creatives are subject to review and approval prior to activation.
5. Review & Activation
Before activation, placements go through:
-
Technical validation
-
Content review
-
Brand and compliance checks
Placements cannot go live until approved.
If materials are submitted late, delivery may be reduced or postponed in accordance with the applicable terms.
6. During Delivery
Once live, your placement will run strictly within the selected Ad Schedule.
Ad Schedules:
-
Have fixed start and end dates
-
Cannot be modified once published
-
Cannot be extended
Delivery is subject to operational and technical conditions as outlined in the Terms & Conditions.
7. Reporting
Reporting varies depending on placement type and may include:
-
Impressions
-
Clicks
-
Engagement metrics
-
Confirmation of display
Reports are made available after or during delivery, depending on format.
For full details, please refer to Reporting & Measurement.
8. Best Practices
To maximize effectiveness:
-
Use clear and focused messaging
-
Align creatives with seasonal or retail periods
-
Ensure visual clarity and strong calls-to-action
-
Respect format specifications
-
Plan ahead to meet booking and material deadlines
9. Support
The [Ad Shop] team is available to support you with:
-
Placement selection
-
Scheduling guidance
-
Creative requirements
-
Funding questions
Please contact us via the Contact page for assistance.