Account Funding & Billing

Introduction

Advertising placements on [Ad Shop] are paid for using your advertiser wallet(s).

Your wallet balance represents funds available for booking placements. Wallet funding is handled outside of the platform in accordance with the payment arrangements agreed with [Ad Shop].

Your Advertiser Wallets

You may hold one or more wallets within your account.

Multiple wallets may be used to separate different budget types, for example:

• Trade budget

• Brand marketing budget

• Campaign-specific allocation

• Regional allocation

Each wallet:

• Displays its available balance

• Can be selected at the time of booking

• Is debited in accordance with the placement terms

Wallet balances are independent and cannot be automatically combined unless agreed with [Ad Shop].

Funding Your Wallets

Wallet funding is arranged directly with [Ad Shop].

Funding may occur through:

• Bank transfer

• Invoice-based settlement

• Trade agreement allocation

• Other agreed commercial mechanisms

Funds must be received and allocated to the relevant wallet before they can be used for booking placements.

Bookings may not be possible if sufficient balance is not available in the selected wallet.

Selecting a Wallet When Booking

When placing an order, you must select which wallet will be used to fund the placement.

Only the selected wallet will be debited.

You are responsible for ensuring that:

• The correct wallet is selected

• Sufficient funds are available in that wallet

Invoices

Invoices are issued in connection with wallet funding transactions, where applicable.

Invoices may reflect:

• Direct payments made to fund a wallet

• Agreed commercial allocations

Placement bookings themselves may generate order confirmations rather than separate invoices, depending on the funding model in place.

Wallet Deductions

Wallet balances are deducted in accordance with the applicable placement terms.

Deductions may occur:

• Upon order confirmation

• Upon activation of the Ad Schedule

• Upon completion of delivery

The applicable deduction model is defined in the placement terms.

Credit Notes & Adjustments

Where applicable, adjustments may be made through:

• Credit notes

• Wallet balance adjustments

Credit notes may be issued in cases such as:

• Approved cancellations

• Operational adjustments

• Commercial settlements

Credit notes increase the balance of the relevant wallet unless otherwise agreed.

Credit notes do not constitute cash refunds unless separately agreed.

Insufficient Funds

If the selected wallet has insufficient balance at the time of booking or scheduled deduction:

• The booking may not be confirmed

• Activation of the placement may be delayed

• The selected Ad Schedule may be forfeited

You are responsible for ensuring sufficient funds are available in the selected wallet prior to booking and prior to the start of the Ad Schedule.

Responsibility

You are responsible for:

• Monitoring wallet balances

• Funding the appropriate wallet in time

• Selecting the correct wallet when booking

• Verifying invoice accuracy